Here are 5 reasons why should you run a giveaway:

1. Increase the awareness of your convention
2. Grow your mailing list
3. Increase your social media following
4. Engage with your subscribers and followers
5. Sell registrations

First, giveaways are easy to run and manage manage due to the number of software options available. Most will integrate with your website and will help you promote and manage the giveaway. They are all easy to use and only take a few minutes to set up. Once the giveaway is set up, it will run on it’s own. Of course, you will still need to promote the giveaway to make it a success. We will cover the most popular options in this course.

Giveaways are also one of the most effective ways to find people who will be interested in your convention. If you run the giveaway correctly, every person that enters the giveaway is a potential attendee.

When people enter your giveaway, you receive their basic contact information including their emails. In return, they agree to receive your marketing material. These emails can be added to your mailing list as new subscribers to help promote your convention and get new attendees.

Giveaways are also an excellent way for you to spread the word about your convention and get people excited about attending. Your giveaway keeps your convention top of mind and reminds your followers that they need to register. Plus, if you already have a mailing list, a giveaway is also a good way to give back to your subscribers.

Many of the giveaway platforms give people an option to like or follow your social media accounts and share the giveaway for additional entries. This helps the giveaway become viral as more and more people share the giveaway. As your giveaway spreads, people will engage with you through email and by posting on social media. You can use these interactions to build trust and further promote your convention.

The overall goal of your giveaway should be to increase the number of registrations for your convention. A giveaway is a simple way to reach the right audience and let them know about your awesome convention. We will talk about how to do this in detail throughout the course.

Do you have another reason why you want to run a giveaway?

Let us know in the comments below.